The 16th of August 2003
BANNER
by Andrea Rauch

ANDREA RAUCH HAS PAINTED THE BANNER FOR THE PALIO OF AUGUST 16th, 2003

 

Andrea Rauch was born in Siena in 1948.
As a graphic designer, he painted and designed images even for the International Theatre Festival in Caracas, the Biennal Exhibition of Modern Arts in Venice, the Georges Pompidou Center in Paris, the Union des Théâtres de l'Europe as well as for political and thoughts movements such as Greenpeace, Unicef, Mouvement pour la Paix, Amnesty International.
His posters are part of the collections of the Museum of Modern Art
in New York and the Louvre Musée de la Publicité in Paris.
In 1993, the Japanese magazine “Idea” put him in the 100th World Top
Graphic Designers. He was also present in the last issue of 1994 of Who's who in
Graphic Design.
He designed one of the official posters for the 200th anniversary of the Declaration of Rights (Paris, 1989) and for the Environment World Congress (Rio De Janeiro, 1992). He painted the symbol of political parties such as the Italian “Ulivo” and “Margherita” as well as the coordinate image for the Tuscan Region and the municipalities of Siena and Ferrara.
Rauch taught Coordinate Images and Signals for the course of Graphics at the European Institute for Design (IED) in Milan (1987-1991) and Graphic Design for the degree course in Communication Sciences by the University of Siena (1994-2002). He gave lessons and held conferences wherever around the world.
His paintings and graphics have been exhibited in Paris, Madrid, Frankfurt, Rio
de Janeiro, Sao Paulo, Caracas, Pecs, Lubiana, Zagabria, Chaumont,
Guadalajara, Mexico City, Prague.
In 1998, Nuages Publications issued “Design & Identity”, a large recognition of his graphic works.
“Il sonno della ragione” (the reason’s sleep), about his political posters, was exhibited in Siena, Florence and Barcelona (2002-03).

 


Presentation of the Banner painted by Andrea Rauch

 
It is once more time for the Palio! The rhythms of the feast, their regular repetition, which mark the time of this town since centuries and the acute sound of the chiarine give once more announcement of the beginning of the Palio of the Assumption.
This evening, we open up with one of the most intense moments of our celebration, the first step to the ritual of the Palio’s special days lived by the Sieneses since centuries of behaviors, feelings and passions inherited by their ancestors. This continuity also reflects the unexhausted desire of freedom and self-affirmation constantly fed by the strength and intensity of feelings and by the extraordinary historical and civil event of our town.
August Palio’s banner is dedicated to the biggest representative of the Sienese art, which, in about two month time, Siena will celebrate with a rich exhibition:
Duccio di Buoninsegna.
In October, the world will be allowed to enter the doors of our history and culture and admire the imposing restoration works in Santa Maria della Scala Museum as well as the frescos discovered underneath the Duomo, just together with the last rituals of the Palio celebrated by the winners of the banner.
Andrea Rauch is the painter of this banner, who was born and grew in Siena, and who later affirmed himself as an international graphic designer. Once more one of our fellow-citizens called to measure his own inspiration with the judgment of the people of Siena, another Sienese, who made Siena’s name travel around the world.
His posters are now part of the collections of the most important museums such as the Modern Museum of Art in New York and the Louvre in Paris, while his name is listed among the top one hundred international graphic designers.
Duccio is especially famous for his work-of-art known as the Majesty.
Thanks to Agnolo’s di Tura chronicles, we learnt that this large table was moved from the atelier of the painter to the cathedral on June 9th, 1311, formally accompanied with music and songs by the people of the town and in the presence of the Sienese civic authorities.
With such work, Duccio renewed the great devotion of the Sieneses to the Virgin Mary, as it is also witnessed by the inscription on the step of the Majesty’s throne: “Oh, Mother of God, be cause of peace for Siena”.
In his banner, Andrea Rauch wanted to reproduce the same ritual allure: in the evening of August 16th, it will be reproduce the joyful procession of seven centuries ago, when Duccio’s Majesty was accompanied to the Duomo.
Today this masterly painting is situated in the Opera Museum and Rauch considered as a symbolic act to replace into the Cathedral another Duccio’s work-of-art: the cathedral apse’s beautiful glass window, which has been denied for a long time to the public and liturgical vision, due to its restoration works.
The figuration of the banner is therefore based on the ritual importance to bring back the “Duomo’s eye” at its own place into the cathedral.
Up high the Virgin Mary in her usual colors (a red dress and a blue mantel), her hands clasped to implore the blessing of the Almighty on the town, which, below, is shown in a reddish sunset.
It’s in a counterlight and it shows the cathedral tower, its cupola and its façade. It is there and nowhere else that Duccio must go back. He will be back there accompanied by the delirium of a united crowd: when the banner enters the Casato, all the Sieneses will start the procession, just as seven centuries ago.
The Virgin is austere, as in the original painting, but with the posture of Mater Misericordiae with her mantel protecting her dearest town.
The Contradas surround the Virgin’s head: they are just common and very colorful barberi, the connection between the austere soul and the joyful spirit of the town. Devotion and game.
The back of the banner is painted as well: the Virgin appears in counterlight and she juts out in the sky, natural background of the Duomo’s glass window.
A sincere thank to Andrea Rauch for such work, in which he preserves his typical character and feelings, respect of the iconography and tells with sweet tones the signs and the feelings of a magic Feast.
And now, among those interpreting the signs and the positions of their colors and those imploring the protection of the Virgin, from tonight we open up the door to the space and time which make unique and incomparable Siena and its actors, real and proud of a diversity sounding as a challenge to a world used up by transitory and false myths, while we are going through the third millennium keeping our history as thigh as a salvation anchor: today, let’s get hold of the Duccio’s and Andrea’s Virgin’s mantel, let’s keep it tight with passion and devotion and let’s go playing with horses and colors the game of our lives!

Maurizio Cenni
Mayor of Siena


Andrea Rauch's Palio

The banner painted for this August Palio may represent one of the last chances given to the contemporary artist to measure himself with the civic painting, with the accomplishment of a work commissioned, awaited – and judged – by an entire town. A work for the realization of which it is necessary the absolute respect of the iconography, dimensions and format, considered as well as a limit and an incentive at the same time. Other bonds, such as a written dedication to a person or an anniversary may sometimes be added to guide the artist’s creative process. Dedicating his banner to Duccio, Andrea Rauch has taken the subject for his composition and his homage to the ancient painter is not merely an optional accessory of a studied project, but the real subject of this painting.
The Virgin Mary dominating the superior half of the banner shows the same features than the one Duccio placed in the middle of the cathedral apse glass window; the dark shape of the cathedral, below, refers to the place of Duccio’s character. The dedication reports the name of Duccio, embroidered over the date of August 16th, 2003 and an extract, also embroidered, of the resolution by the Municipality of Siena of September 1287 about the "Fenestra rotunda magna que est post altare / Beate Marie Virginis Maioris Ecclesiae"[I].

As it also happened to the Majesty on June 9th, 1311, even the “Palio dedicated to Duccio” will be translated in the Duomo, accompanied by the exultation of people in feast. Starting every August 16th in Piazza del Campo and heading to the cathedral, the procession will have this year a further meaning and will be like a repetition after many centuries of the one, which brought Duccio and his masterpiece into the Duomo. Andrea Rauch, however, has symbolically brought back to the cathedral not just the Virgin of the Majesty, but – some months ahead – the Virgin Mary of the rose window, since long under a delicate conservative operation and finally on its way to its original placement.

In the 18th century, David Hume elaborated the criteria for the evaluation of a masterpiece and introduced the dialectics of the concepts of novelty and facility. This philosopher understood that if in the composition of a masterpiece the artist could give priority to novelty, such novelty – denied of any bonds with the tradition and the use of senses – would not have been easily understood; on the contrary, if the artist followed too closely usual and secure ways, the work would have resulted deprived of any interest and poor in fascination.
Rauch could calibrate very carefully the balance existing within this dialectical tension, as well as for the architecture of the image and the executive techniques concerned. The sacramentality of Duccio’s character, re-elaborated with the greatest respect, goes together and along with the representation of the Duomo and graphic signs and touches of colors, which immediately recall the illustrator in Andrea Rauch. As for the Contradas coats-of-arm, the compliance with the iconographic bonds has been solved with a very innovative solution, even if derived from the Palio tradition. The barberi applied to the painted part give an unusual projection to the banner, a tri-dimensional and quite rarely previously tried extension; at the same time, the wooden globes have been accomplished with careful and philological fidelity and they do not differ at all, if not for their bigger dimensions, from those the Sienese children use to play with since generations in the streets of their town. The same painting, under a technical point of view, declares a double inclination to tradition and innovation. The plotter print, actually, is just like a different kind and more modern brush, which allows to cover a surface with colors, in other words: to paint. As any other artist before him, Andrea Rauch used all new possible techniques to ease the accomplishment of his work. And as his most famous forerunners, he realized a fully contemporary in purposes and results painting, which was achieved according to a balanced measure between “new” and “old”.
A balance that Andrea Rauch has always been researching in his works of graphic designer, encouraged by the wise exhortation of Milton Glaser, his friend and teacher: “‘New’ is per definition never completely understood. Therefore, arts in projects use to mix the innovation materializing from the field of perceptibility with the already discerned elements.” [ii] A sentence which sounds like a practical transposition of Hume’s thoughts.

However, Rauch has been able to solve positively such a challenging commission, as after all it is demonstrated by the image and its capacity to dominate even from far away, by the strength that the Palio must have, for its being a banner and a standard, first on the carroccio and later at the head of the winners’ procession. Enzo Carli, in his study of 1946, in which he first attributed the rose-glass to Duccio, had already praised the “exquisitely heraldic features” of the Virgin Mary, who, according to him, “contributed to create the most dazzling and beautiful portion of the rose-glass.” [iii].
As it suit to any standard, even this one has been painted on both its sides: the Virgin Mary, who appears in all her sternness, authority and symbology in the front side of the banner, shows off as a light and sweet apparition, almost undressed by the saturated density of the colors, in the illusory transparency of the back side. She looks like she appeared, suddenly but not unexpectedly, exclusively for the Sieneses, who take her in procession, as to confirm the strength of the dialogue strictly hold between the Virgin Mary and the Sieneses, a dialogue that Duccio has handed down, with his Majesty, as one of the first and most important evidences.

 

Marco Pierini

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[i] Resolution of the Municipality of Siena of September 1287, as reproduced by Enzo Carli in his Vetrata duccesca, Electa, Firenze 1946, page 12.

[ii] From Milton Glaser, Graphic Design, The Overlook Press, New York 1972.

[iii] Enzo Carli, Vetrata duccesca, Electa, Firenze 1946, page 39.


Presentation by Roberta Ferri

 Andrea Rauch’s Palio banner is a real homage to Duccio di Buoninsegna, the great Sienese artist who revolutionized painting and to whom Siena will dedicate a very important exhibit opening October 4th, 2003 to January 11th, 2004.
In this banner, the Virgin Mary recalls the central portion of the apse’s rose-window, recently restored, as well as its colors: Duccio’s chromatic range is easily recognizable in Rauch’s palette.
His colors, set precisely and mediated more by senses than feelings, give old meanings to the cloth. The Virgin’s blue mantel, contrasting with the precious, red of her dress, is shaded into the black background, giving emphasis to the iconography of the Contradas that the Sienese artist shows with barberi, cut in half and put as a crown around the head of the Virgin Mary, just like gems. The choice to put real objects next to the sacred image must be interpreted in the symbology and the playful essence of the Palio. The recall to the game and to the feast is, to say the least, as implosive as it is supposed to be. The Palio is a simulation of war, but in reality, it contributes to the social peace of this town.
As affirmed by J. Huizinga in his Homo ludens, “it’s the game and not the work which is to be considered as the definitive element for the formation of the human culture”.
For its features, Rauch’s work has to be situated in a temporal dimension, which virtually will bring, with the thanking Te Deum, Duccio’s rose-window
back into the cathedral of Siena.
Painted on the front as well as on its back, in a bi-dimensional way, almost to translate the dream and the reality of those Sieneses, who take part to the race, into a mirror-like vision, with such a chromatism to recall the formal and
refined preciousness of the 13th century glass windows.
The cloth is able to translate the conceptualism of this artist, giving out those light diagrams typical of the leaded glasses and without modifying, at the same time, the traits and the forms, which make Andrea Rauch a famous graphic designer.

Roberta Ferri